Voltaren Arthritis Pain Gel Launches "Ticket to Relief" to Help Golf Fans Keep Moving and Stay in the Game
Partnership with Brian Baumgartner as Voltaren's "Relief Caddie" helps spotlight how joint pain doesn't have to mean missing out
Key Takeaways:
Ticket to Relief is a new Voltaren education campaign designed to help people better understand and manage arthritis joint pain so they can stay engaged in the activities they love.
Actor, author, golf enthusiast and The Office alum Brian Baumgartner will serve as Voltaren's lead Relief Caddie, bringing his signature humor and relatable perspective to conversations about joint pain through digital, social and campaign content.
Unlike other topicals that numb, heat or cool the pain, Voltaren penetrates deep through the skin to the joint to deliver targeted arthritis pain relief.
Voltaren is bringing Ticket to Relief to the FM Championship in the Boston area on August 28, 2026, where a day of following the action can mean fans are walking up to seven miles.2
WARREN, N.J., August 27, 2026--Voltaren Arthritis Pain Gel today launched Ticket to Relief, a national consumer education campaign featuring actor, author and golf enthusiast Brian Baumgartner as Voltaren's Lead Relief Caddie. The campaign makes arthritis joint pain education more approachable, connecting people with information and management options that can help them stay engaged in the activities they love.
Golf continues to grow in popularity, with nearly 50 million Americans expected to play this year,1 but even fans can put in serious mileage: following the action at a tournament can mean walking up to seven miles.2 For people living with arthritis pain – which affects approximately one in five U.S. adults3 – joint pain and stiffness can make it harder to stay active and enjoy experiences like attending a golf outing.
Just as a caddie helps golfers navigate the course, Ticket to Relief helps consumers navigate their joint-pain journey, providing practical information, educational resources and expert guidance along the way.
The campaign also highlights how, unlike other topicals that numb, heat or cool the pain, Voltaren penetrates deep through the skin to the joint to deliver targeted arthritis pain relief. Voltaren provides temporary relief of joint pain in the hands, wrists, elbows, feet, ankles and knees.
"Ticket to Relief brings education and support directly to fans in a setting where movement is central to the experience," said Peter Song, Brand Director, Pain, Haleon. "By helping people better understand arthritis joint pain and how Voltaren provides targeted relief, we hope to help them stay present for more of the activities and moments they enjoy."