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VENU Expands Booking and Talent Team to Power Programming Across Growing Portfolio

Business Wire

Paola Palazzo and Kevin Couch Bring Experience from Live Nation, Madison Square Garden, CAA, and ATG Entertainment to VENU's Multi-Seasonal Portfolio

COLORADO SPRINGS, Colo., October 22, 2026--Venu Holding Corporation ("VENU" or the "Company") (NYSE AMERICAN: VENU), an owner, operator, and developer of premium live entertainment destinations, today announced the expansion of its booking team with the addition of Paola Palazzo, as Senior Vice President and Head of Talent along with Kevin Couch as Senior Vice President of Talent.

"You can build the most beautiful venue in the world, but it all comes down to who's on stage," said J.W. Roth, Founder, Chairman, and CEO of VENU. "This elite team is still growing and comes with deep relationships across the industry, unique programming knowledge, and a track record of filling buildings, and that's what turns our venues into year-round destinations for fans and strong performers for our shareholders."

The additions come as VENU builds what it believes is a new asset class in live entertainment: multi-seasonal, more-than-music venues with multi-configuration capability for year-round programming and immersive videoboards and other technology that will bring fans deeper inside the performance. Palazzo and Couch will help shape that programming across the Company's growing portfolio.

Paola Palazzo, Senior Vice President and Head of Talent

Palazzo joins VENU to lead talent strategy and programming as the Company continues to scale its portfolio. She brings more than 35 years of experience across the live entertainment industry, specializing in talent booking, artist development, venue profitability, and new revenue streams. Most recently, she founded and led Work Together Inc., a Toronto-based live entertainment consultancy, where she specialized in securing venue agreements for immersive experiences in major and secondary markets.

Palazzo previously served as Vice President of Talent at Live Nation Concerts Canada, where she supported concert bookings throughout Ontario and Quebec and developed a diverse slate of Latin, K-pop, and non-traditional programming. She spent more than a decade at Creative Artist Agency (CAA), where she built relationships that continue to fuel her work today. Her career further includes Vice President roles at Brooklyn Sports & Entertainment, MSG Entertainment, and Nederlander Concerts, where she shaped programming strategies and drove growth across some of North America's most prominent venues.

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