Business Wire

Outmarket Launches Outmarket Lite, Bringing AI-Native Insurance Workflows to Agencies of All Sizes

Business Wire

Teams can sign up and start using powerful AI workflows in minutes, with no sales or implementation steps required, for $1,000 per seat per year

SAN FRANCISCO, October 21, 2026--Outmarket AI, the leading AI platform purpose-built for insurance, today launched Outmarket Lite, a new self-serve offering that lets any agency or team put Outmarket's AI to work the same day. Outmarket Lite brings the core AI workflows of Outmarket's flagship platform to smaller agencies, including proposals, quote and policy comparisons, policy reviews, coverage gap analysis, ACORD forms and benefits plan comparisons. These are the same workflows already trusted by more than 300 agencies, including over a quarter of the nation's Top 100.

Outmarket Lite enables agencies to sign up online and start working right away. As usage expands, teams can move to Outmarket Enterprise, the company's flagship platform, without changing tools.

Until now, AI built for insurance has largely been designed for large brokerages with enterprise contracts and lengthy implementations. That has left many agencies, who face the same manual workload with far fewer hands, without a practical way to adopt it, even as pressure grows across the industry to deliver faster without sacrificing accuracy. Outmarket Lite removes those barriers. Now every agency can get the same core capabilities that Top 100 agencies use to reclaim hours each week from manual work, reduce errors and omissions risk, accelerate growth, and enhance client service.

"Every insurance agency, regardless of size, should have access to technology that helps their teams work smarter, serve clients better, and grow their business," said Vishal Sankhla, Co-Founder and CEO of Outmarket. "With Outmarket Lite, we're making powerful AI capabilities accessible to agencies of all sizes. In just minutes, any agency can sign up, run their first workflow, and experience the impact of AI firsthand."

Outmarket Lite supports key workflows across Commercial Lines, Personal Lines, and Employee Benefits, including proposal generation, quote comparisons, policy reviews, coverage gap analysis, document verification, ACORD form filling, benefits plan comparisons, and more. Users also have access to Outmarket Vault, Design Studio, AI Assistant, and ongoing support through the Help Center, email, and weekly live webinars.

Pricing and Availability

Outmarket Lite is available today. Pricing starts at $1,000 per seat per year (about $83 per seat per month).