Elmhurst 1925 Launches Clean Protein™ in Canada, Redefining Ready-to-Drink Nutrition
Built on Elmhurst's signature simplicity, the new ready-to-drink lineup enters the Canadian market packed with 27g of premium plant protein, 190 calories, as little as 3g of sugar, and absolutely nothing artificial
27g high-quality plant-based protein: Clean Protein's 11 oz. ready-to-drink cartons deliver an excellent source of protein from only simple ingredients.
190 calories, naturally sweetened, and nutrient-rich: Formulated for meaningful daily nutrition, Clean Protein combines 190 calories and as little as 3g of sugar – sweetened naturally with cane sugar and stevia leaf extract – alongside inherent iron, fibre, calcium, potassium, and healthy fats.
Award-Winning Taste & Nutrition: Recognized by leading industry experts for taste and clean-label innovation, Pistachio was named Dairy Alternative winner in the 2026 NEXTY Awards at Expo West and crowned Best Protein Drink in Good Housekeeping's 2026 Snack Awards.
TORONTO, September 25, 2026--Elmhurst® 1925, maker of the world's finest plant-based foods and beverages, introduces Clean Protein™ in the Canadian market. The ready-to-drink plant-based protein beverage delivers 27g of complete protein with just 190 calories and absolutely no gums, seed oils, or artificial sweeteners, underscoring Elmhurst's commitment to simple ingredients, superior performance, and the cleanest ingredient lists in an entirely new category for the brand – RTD protein. Anchoring the new lineup, Pistachio brings high-profile credibility to Elmhurst's expansion, having recently secured a 2026 NEXTY Award for Dairy Alternative alongside Good Housekeeping's 2026 Snack Award for Best Protein Drink. Following strong early momentum and retail performance in the U.S., the line will make its Canadian debut at CHFA NOW Toronto (Booth #417/419) on September 26 and 27.
Setting a New Benchmark in Ready-to-Drink Plant Protein
Built on a rich base of real cashews or pistachios, Clean Protein™ delivers a smooth, indulgent experience with an uncompromising nutritional profile. Powered by a high-quality blend of mung bean and pea protein, each single-serve 11 oz. carton packs 27g of high-performance plant protein, delivering up to 44% of the daily recommended value, with just 190 calories and no more than 4g of sugar. Beyond protein, it serves as an excellent source of iron alongside naturally occurring fibre, calcium, and potassium. Free from gums, seed oils, and artificial additives, the entire line is Certified Vegan, Gluten-Free, Non-GMO, and Kosher, available in convenient four-packs.