FreeCast Partners with Cajun Broadband to Bring Media Monetization Platform to Louisiana Broadband Customers
Partnership Enables Rural Fiber and Fixed Wireless Provider to Expand Customer Services Through FreeCast's Software-Based Streaming, Advertising and Commerce Platform
ORLANDO, Fla., October 15, 2026--FreeCast, Inc. (NASDAQ: CAST), a provider of software-based media distribution and monetization technology, today announced a distribution partnership with Cajun Broadband, a Louisiana-based provider of fiber-optic and fixed wireless broadband services.
The agreement will enable Cajun Broadband to offer FreeCast's streaming and media marketplace capabilities to customers across its Louisiana service areas, including underserved rural communities, while creating opportunities for additional revenue streams beyond traditional broadband connectivity.
The partnership represents another application of FreeCast's Platform-as-a-Service (PaaS) business model, which enables internet service providers (ISPs), telecommunications companies, wireless operators, satellite providers and other businesses to extend their existing customer relationships into entertainment, advertising, subscription services and digital commerce without the expense of developing and maintaining proprietary streaming infrastructure.
Turning Broadband Connectivity into Media Monetization
As broadband deployment continues expanding into rural America, internet providers increasingly face an opportunity to offer customers more than connectivity alone.
FreeCast's software platform provides an alternative to traditional managed television infrastructure, allowing broadband operators to offer a comprehensive media experience that combines free streaming television, on-demand entertainment, subscription discovery and management, premium services, and advertising-supported programming.
Through FreeCast's unified SmartGuide discovery technology and supporting media marketplace capabilities, participating customers can access entertainment options across multiple services and devices.
For Cajun Broadband, this creates an opportunity to expand its customer offering while participating in potential new revenue streams from media engagement, advertising, subscription transactions and other digital services.
A Scalable Enterprise Distribution Strategy
Unlike traditional direct-to-consumer streaming businesses that depend heavily on acquiring individual subscribers, FreeCast's enterprise strategy focuses on working with organizations that already serve established customer bases.
FreeCast describes this opportunity through its Partner-Enabled Addressable Customers (PEAC) framework, which measures the potential customer reach available through enterprise partner relationships, separately from actual activations and paying subscribers.