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- TikTokTikTok and FIFA reach first-of-its-kind Preferred Platform agreement to enhance coverage of FIFA World Cup 2026™Companies: ByteDanceNew concept will elevate access, opportunities and promotion of original content for fansPartnership will be anchored by TikTok’s FIFA World Cup 2026™ hub and include behind-the-scenes access, global creator program and moreEvent’s Media Partners to benefit from additional curated content and live-streaming possibilitiesThe most inclusive event in soccer history has today become even more accessible, with an innovative partnership between TikTok and FIFA set to bring millions of fans even closer to the action and…
- TikTokTikTok GamePlan: Harness the power of TikTok's sports communityCompanies: ByteDanceTikTok connects sports fans and creators worldwide, driving engagement and fueling a passionate global community. With 85% of fans using TikTok as a second-screen experience during live events, and 90% taking at least one off-platform action after viewing sports content*, sports partners now have a powerful new way to turn that attention into action.Introducing TikTok GamePlan, a comprehensive product suite that allows sports teams, leagues, and broadcasters to drive discovery, deepen engagement, and deliver real…
- TikTokTikTok and the International Ski and Snowboard Federation (FIS) extend partnership to bring the thrill of #wintersport to the global communityCompanies: ByteDanceTikTok returns as the official entertainment partner of the International Ski Federation (FIS) after its premiere last year, bringing the best of winter sports to a billion people on the platform around the world. Last season, winter sports on FIS accounts hit a new record with over 400 million views, becoming a global phenomenon, powered by incredible content featuring the world's best skiing and snowboarding athletes.Taking winter sports from the slopes to your For You feedThroughout the 2025/2026 winter sports…
- TikTokIntroducing the Winners of the TikTok Awards US 2025: New Era. New IconsCompanies: ByteDanceThe inaugural TikTok Awards in the US just wrapped, and the creators who defined the year are officially crowned. After a night filled with show-stopping moments, creator highlights, and your votes leading the way, we’re proud to reveal the standout voices, trends, and talents who defined TikTok this year.The TikTok Awards brought together our community of more than 170 million Americans to celebrate the creators who shaped culture across food, fashion, entertainment, sports, learning, and more. This inaugural cer…
- TikTokCelebrating Avatar Fandom on TikTokCompanies: ByteDanceTikTok partners with Disney to Create First-of-its-Kind Immersive Experiences for Avatar: Fire and AshAs we count down to one of the biggest cinematic events of the year, TikTok and Disney have partnered to launch first-of-its-kind creator-fueled, immersive experiences for 20th Century Studios' Avatar: Fire and Ash, inviting TikTok's community of more than 1 billion to explore the magic of Pandora like never before with exclusive film clips, content and in-app activations.Where Fandom & Discovery Fuels the Theatri…
- TikTokTikTok Announces Music Guest Ciara and New Presenters for First Awards in the USCompanies: ByteDanceCiara to perform at the first-ever TikTok Awards show in the US on December 18.Fans can stream the Awards LIVE on @TikTok and on Tubi, the official streaming partner of the TikTok Awards 2025.Ladies and gentleman, the princess is here!Today, we’re turning up the volume on the first-ever TikTok Awards in the US with the reveal of our powerhouse headliner and additions to our electrifying slate of presenters who will take the stage at the Hollywood Palladium on December 18. Joining previously announced presenters, t…
- TikTokTikTok Presents: Mel Robbins' LIVE ShowCompanies: ByteDanceTikTok LIVE welcomes New York Times bestselling author and podcast host Mel Robbins for an exclusive LIVE show on Saturday, December 13 at 5:00pm ET.Joined by her daughter Sawyer, the two invite audiences into an engaging hour-long LIVE conversation that dives into their “Let Them” theory to empower viewers to make the new year their best one yet.Leading up to the LIVE show, viewers can post a TikTok video with their question using the hashtag #melliveshow for a chance to have Mel Robbins answer it. Following the…
- TikTokTikTok announces "TikTok In The Mix", a major new LIVE podcast series, sponsored by T-MobileCompanies: ByteDanceSeason 1 launches on December 11th at 6pm PT with very special guest star Demi Lovato'TikTok In the Mix' is co-produced and sponsored by T-Mobile10 December, 2025: TikTok is proud to announce the launch of a brand-new LIVE podcast series, “TikTok In The Mix”, a four-episode season of authentic and candid conversations with the biggest artists shaping music and culture today, connecting them with their fans worldwide. 'TikTok In The Mix' launches on December 11th at 6pm PT, in partnership with T-Mobile, with the ve…
- TikTokTikTok reveals the Top Artists and Songs of 2025Companies: ByteDanceKATSEYE is TikTok's Global Artist of the YearPretty Little Baby by Connie Francis is TikTok's Track of the YearTaylor Swift is TikTok's Most-Saved Artist of the Year via Add To Music AppAnxiety by Doechii is TikTok's Music Trend of the YearEJAE is TikTok's Songwriter of the YearIn 2025, 8 out of the 10 Billboard #1s in 2025 had a TikTok viral moment firstDecember 9, 2025: As the unrivaled home of music culture, in 2025 TikTok has once again inspired global music trends, written the first chapter of countless artis…
- TikTokNew ways for friends and families to discover, share, and connect on TikTokCompanies: ByteDanceThe holidays are all about connection, catching up with friends and family, sharing laughs, and making memories. People already come to TikTok to discover and do things they love, from finding their next recipe for a gathering to mapping out their next travel plan. To better support this, we're rolling out two new features as we head into the holiday season that make it even easier to discover, share, and plan on TikTok.Introducing Shared Collection on TikTokFor years, TikTok has enabled people to save content in…
- TikTokTikTok, Apple Music and gamma. present the Mariah Carey Christmas Special - LIVE from Las VegasCompanies: ByteDanceTikTok and Apple Music in partnership with gamma. will broadcast Mariah Carey’s final show of her Christmastime residency - featuring a selection of songs from her new album Here For It All LIVE on Dec 13thApple Music subscribers around the world can watch the show on-demand after the livestream, exclusively on Apple MusicDecember 8, 2025: TikTok, Apple Music and gamma. are proud to announce that they teaming up with global music icon Mariah Carey to bring festive cheer to her fans all over the world, at the same…
- TikTokTikTok Shop had our Biggest BFCM Weekend EverCompanies: ByteDanceTikTok is a place for discovery all year long — and especially during the holiday season, when the app comes alive with engaging Live Shopping events and inspiring content from your favorite creators.TikTok Shop is where people take that inspiration to shop for what's new and trending by discovering an exciting selection of products from brands both large and small, with exclusive deals across fashion, beauty, kitchen and home, decor, luxury resale items, food, books, and more. According to a survey* of U.S. TikTo…