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Tottenham Hotspur and HPE Transform Digital Fan Experience and Stadium Operations

Hewlett Packard Enterprise

Seamless fan engagement and autonomous operations, powered by AI-driven digital infrastructure

LONDON, September 02, 2026--HPE (NYSE: HPE) and Tottenham Hotspur Football Club (Spurs), today announced an expansion of their long-standing partnership. As the Club's Official Hybrid Cloud and IT Enterprise Networking Partner, HPE will modernize the technology environment that powers Spurs' Stadium. From ticketless entry and cashless payments to mobile applications, digital wayfinding, and high-density connectivity, the transformation will support every digital interaction across the supporter journey while enabling the Club to rapidly introduce new services and fan experiences.

Tottenham Hotspur Stadium has built a global reputation for innovation as one of the world's most technologically advanced, multi-use sporting venues, hosting NFL games, concerts, boxing, and other large-scale global events throughout the year, in addition to football matches. As fan expectations continue to evolve, from seamless mobile experiences and digital ticketing to high-density streaming and real-time engagement, the Club has invested in the next evolution of its technology environment to meet rising fan expectations while simplifying operations and creating a more resilient foundation for long-term growth.

"Our goal isn't simply to refresh our infrastructure. It's to build a simpler, more resilient technology environment that gives us the flexibility to innovate for years to come, streamline operations and support the Club's long-term growth," said Rob Pickering, Chief Technology Officer, Tottenham Hotspur Football Club. "By bringing together AI, hybrid cloud, networking, services, and financial solutions through a single strategic partner, HPE is helping us simplify operations so our teams can focus on supporting every part of the Stadium, from match days to third-party events and day-to-day operations, rather than managing technology. Ultimately, the best technology is invisible to our fans."

By simplifying IT operations through an as-a-service operating model, Tottenham Hotspur Stadium gains greater agility, predictable and optimized IT costs, improved sustainability performance, and AI-powered operations that deliver the resilience and efficiency required to support major sporting and entertainment events.

"Sport and entertainment venues are becoming increasingly connected and data-driven, and this partnership reflects a shared commitment to building the digital foundation required to support that evolution," said Matt Harris, senior vice president & managing director, UK, Ireland, Middle East & Africa, HPE. "Together, we're helping Spurs build an AI-driven technology backbone that powers every aspect of the stadium, from critical operations behind the scenes to the digital experiences supporters enjoy on match days and beyond."

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