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Serengeti National Park opens golf course as Tanzania targets sports tourism growth

Tourism Minister Dr. Ashatu Kijaji says the new international-standard facility should help attract more visitors, launch tournaments and build local golf talent.

KEY TAKEAWAYS

  • Tanzania has inaugurated a new international-standard golf course at Serengeti National Park as part of a wider push to attract more visitors.
  • Tourism Minister Dr. Ashatu Kijaji said the project can strengthen sports tourism and add new value to the Serengeti experience.
  • The minister called for golf tournaments and youth training programmes to help maximise the facility's tourism and sporting benefits.
  • The Tanzania Tourist Board has been directed to promote the golf course nationally and internationally as a new tourism attraction.

Serengeti National Park, long defined by its wildlife safaris and sweeping plains, is adding a new tourism dimension after Tanzania formally opened an international-standard golf course inside the park, positioning the facility as a fresh draw for domestic and overseas travellers.

According to an official update published by Tanzania Tourism, Minister for Natural Resources and Tourism Dr. Ashatu Kijaji said during the 18 October inauguration that golf at Serengeti represents a strategic milestone in broadening the country’s tourism offer and attracting more visitors through sports tourism.

Dr. Kijaji, who attended as guest of honour representing President Dr. Samia Suluhu Hassan, said the project marks an important step in increasing the value of tourism at Serengeti National Park. She also thanked the president for allocating funds for the development, describing the decision as a strong signal of support for the tourism sector.

The new course adds a different kind of visitor experience to one of Africa’s best-known protected areas. For Tanzania’s tourism planners, the addition offers another way to encourage longer stays and diversify what travellers can do beyond game drives and nature-based activities.

To build momentum around the new facility, the minister directed stakeholders to establish golf tournaments at the venue that can bring together local and international competitors. She also called for special training programmes for young people and other participants in order to develop golfers who can represent Tanzania in future competitions.

Dr. Kijaji further instructed the Tanzania Tourist Board to promote the Serengeti golf course strategically in domestic and international markets, presenting it as a new attraction within the country’s wider tourism portfolio.

The move reflects a broader effort to widen Tanzania’s appeal by combining established safari and nature tourism with higher-value niche segments. In that context, the Serengeti golf course is being positioned not only as a leisure facility, but as part of a larger plan to expand the country’s sports tourism profile.