LIBRA Insurance Partners Welcomes GP Agency (GPA) as Its Newest Agency Member
National Brokerage Brings a Technology-Forward, Full-Service Model to LIBRA's Partner Network
BALTIMORE, MD / October 22, 2026 / LIBRA Insurance Partners (LIBRA), the largest independently owned life insurance marketing organization (IMO) in the United States, announces that GP Agency (GPA), a national insurance brokerage headquartered in Raleigh, North Carolina, has joined LIBRA as its newest partner agency. Founded in 1967, GPA offers a broad range of benefits, insurance, and retirement solutions through a consultative, full-service approach.
"GP Agency brings together the qualities we value most in a partner firm: experienced leadership, deep market knowledge, and a genuine commitment to innovation," said Bill Shelow, CLU®, ChFC®, CPCU®, LLIF, President & CEO of LIBRA. "We look forward to putting LIBRA's full platform to work for GPA's continued growth."
GPA's model centers on bringing the full market to each client. The firm serves private businesses, municipalities, school districts, hospitals, and medical practices, alongside a nationwide network of financial professionals who access products through its brokerage division. Its capabilities include life, disability, and long-term care insurance; annuities; retirement plans; group health and supplemental benefits; employee health management programs; benefits administration; payroll and human resources systems; compliance support; workers' compensation; and related business services. The decision to join LIBRA followed an extensive evaluation of potential partners, with independence and transparency central to GPA's criteria.
"As we evaluated our next stage of growth, LIBRA was the name we heard most consistently," said Chris J. Gaddis, Co-President of GP Agency. "LIBRA combines scale and carrier access with the transparency, entrepreneurial thinking, and collaboration we value. Its partner community and resources position us to deliver even greater value to those we serve across the country, and we look forward to a thriving partnership."
Since acquiring the nearly 60-year-old agency in 2022, GPA's leadership has expanded its capabilities and geographic reach while preserving the personalized service model on which the firm built its reputation. Today, GPA serves clients in 49 states and Puerto Rico, represents more than 100 carriers across individual and group products, and is supported by more than 75 professionals, many with decades of tenure at the agency. The firm has also invested in proprietary technology designed to enhance the client experience and simplify how benefits are delivered.