Business Wire

iHeartMedia Announces the Return of the iHeartRadio House of Music Presented by Hyundai at the 2026 iHeartRadio Music Festival Presented by Capital One on September 18 and 19

Hyundai Motor Company

An immersive experience outside of T-Mobile Arena with rooms inspired by artists at this year's festival main stage including BTS, Cardi B, Kenny Chesney and Zara Larsson

Featuring a pre-show performance by Stella Lefty and post-show performance by Major Lazer on Saturday, Sept. 19 at iHeartRadio House of Music Powered by Hyundai

NEW YORK, August 27, 2026--iHeartMedia today announced the return of the House of Music presented by Hyundai, a mixed-reality immersive experience inspired by the artists performing at the 2026 iHeartRadio Music Festival presented by Capital One including BTS, Cardi B, Kenny Chesney and Zara Larsson. Fans are invited to make themselves at home as they explore interactive rooms, immersing themselves in the lives, music and passions of their favorite artists and brands. The experience is free and open to the public on September 18 and 19 outside T-Mobile Arena from 4 p.m. - 1 a.m. PT. Additionally, before the festival main stage show begins on Saturday, September 19, Stella Lefty takes the House of Music stage for a pre-show performance and Major Lazer will close out the night on Saturday with a post-show performance at the iHeartRadio House of Music Powered by Hyundai.

Guests can explore rooms inspired by artists including:

  • The BTS room is inspired by their hit "SWIM," featured on their latest album, ARIRANG. The room features an interactive "pool," where visitors can play and dive right into the world of "SWIM."

  • Fans are invited to step into Cardi B's world inspired by her Little Miss Drama Tour. Showcasing iconic fashion moments and creative elements from her live performances, the activation invites fans into Cardi B's mind, exploring her vision, artistry and dynamic energy.

  • In Kenny Chesney's room fans can explore the essence of Silver Sands Marina, which inspired his new music video and is the title track of his upcoming album. Set in a local lake-inspired environment, guests can create a personalized postcard and enter for a chance to see Kenny at a stadium show next summer.

  • Inspired by Zara Larsson's Midnight Sun and Midnight Sun: Girls Trip, her room transports fans into a vibrant Swedish summer-inspired setting. Through playful visuals, curated fashion moments and interactive elements, fans can explore Zara's creativity and style and stop by the Girls Trip Gas Station to collect a special takeaway.

Guests will get the chance to experience their favorite brands in new ways and walk away with prizes and limited-edition swag. Brands activating at House of Music include presenting partner Hyundai, Audible, Burlington, Capital One, KHLOE KARDASHIAN FRAGRANCES, LG, M&M's ® and Sensodyne Clinical White, with more to be announced.