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TikTok and MADE BY US STUDIOS™ Enter Strategic Partnership to Co-Produce Slate of Creator-Led Micro-Series

ByteDance

The first two series unveiled at MIPCOM Cannes include romantic revenge thriller Player, starring creator Hannah Stocking, and genre series The Knock, starring creator Adam Rose

TikTok and MADE BY US STUDIOS, a first-of-its-kind, Hollywood-grade studio designed for the creator economy and powered by creator management company MADE BY ALL, today announced a strategic partnership to co-produce a slate of premium, creator-led vertical micro-series for TikTok and PineDrama.

Earlier this year, TikTok announced a landmark partnership with HOORAE, an Issa Rae company, to bring the micro-series Screen Time exclusively to TikTok and PineDrama. Since its April launch, Screen Time has amassed nearly 580 million views globally - becoming the top-performing show ever on TikTok and PineDrama, demonstrating growing demand for premium, story-driven content built for the For You feed.

“Micro-series are pioneering a new language of storytelling,” said Dawn Yang, Global Head of Entertainment & Micro-Series, TikTok. “We’re thrilled to partner with MADE BY US on a slate that puts creators at the center, alongside established producers and industry talent, to tell stories designed for the feed from the start. This is an exciting step forward in our continued investment in the next generation of premium vertical storytelling on TikTok and PineDrama.”

“Creators have already transformed how audiences discover talent, culture and entertainment. Vertical series are the next evolution of that relationship,” said Tanya Cohen, Co-CEO of MADE BY US STUDIOS. “The opportunity isn’t to make smaller versions of television—it’s to build an entirely new premium storytelling language around the way audiences actually consume entertainment today. TikTok understands that behavior at a global scale, and together we have the opportunity to build franchises with creators who arrive with audience, community and cultural relevance already built in.”

“For over a decade, I’ve represented creators with the ambitions to develop premium IP and build careers in Hollywood,” said Leanne Perice, Co-CEO of Made By Us Studios. “Now, as a studio, we get to help bring those ambitions to life, working with them from the first idea through production. This partnership with TikTok opens an exciting new path for creators to develop scripted stories, take on leading roles and help shape the projects they’re part of.”

At MIPCOM Cannes 2026, TikTok and MADE BY US unveiled details for the first two projects under the partnership: Player - a romantic revenge thriller produced by Jonas Barnes, starring global creator and actress Hannah Stocking (@hannahstocking, 29.7M followers), written by Arun Blair-Mangat and Chela Reyna, with co-story by Stocking, who also serves as an executive producer, and directed by Louiza Zouzias; and The Knock - a new genre micro-series created and directed by R.H. Stavis, executive produced by Spooky Pictures (Paranormal Activity, Weapons, The Ring) in collaboration with Moby's Little Walnut Productions. The series stars actor, filmmaker and global digital comedy sensation Adam Rose (@realadamrose, 7M followers), opposite Zaria Simone (Pretty Little Liars: Original Sin). Moby also composed the series’ music.

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